DONE DEAL: Earlier today Phil Mickelson Have Reportedly Completed a $639 Million Deal with the..Read More…

  LIV Golf has been on the roll with recent advancements in the league. Earlier in January, the league shared a great blow for the PGA

Tour by announcing the deal with the TV broadcaster, Fox Sports. Now, the teams are even on the way to increasing the attraction of

sponsors. Ending the 2024 season, Bryson DeChambeau shared a new partnership update. The golfer and part-time influencer has

shared about the partnership with Reebok. Along with him, his team, Crushers GC, also found a sponsor.

In a groundbreaking development in the world of golf, Phil Mickelson has reportedly finalized a $639 million deal that is set to

reshape not only his career but also the landscape of professional golfing. This monumental agreement underscores Mickelson’s status

as one of the sport’s most enduring legends while signaling a new era of financial ambition within the golfing community.

To increase the list, Phil Mickelson has shared a recent update for his team, i.e., HyFlyers partnering with a brand before the 2025

schedule begins. The humor-filled update from the six-time major champion has taken the golf world awestruck.

He announced the new sponsor for the team through an Instagram post. The video shared by him said, “I am a huge jogger’s guy. But

it wasn’t always like that.” The video even shared how he earlier opposed players wearing joggers and socks. His posts on X, where he

focused on shorts not being allowed but opposite for joggers, surfaced online and went viral. The recent post even featured his old posts.

Although specific details about the parties involved in the agreement remain under wraps, sources close to Mickelson suggest that the

deal encompasses a variety of elements, including sponsorship, endorsements, and possibly a share in future tournament revenue. The

financial implications of this agreement highlight the growing commercialization of golf, particularly as the sport seeks to attract a

wider audience and retain its place in the competitive sporting landscape.

However, now with the latest partnership with Primo Golf, he shared how, after giving a shot to the joggers, there was no going back.

Even further, humorously continuing, he said other golfers on the team also love it, to which a teammate asked if joggers were the

right choice. Continuing ahead in the video, he talks about the qualities of the upper apparel being buttery soft quarter zips with sharp

blade collars.

Phil Mickelson, a five-time major champion with a career spanning over three decades, has long been a fan favorite due to his

engaging personality and remarkable skill on the course. His ability to connect with fans, coupled with his innovative shot-making, has

ensured his popularity remains high even as he navigates the latter stages of his career. This new deal represents a significant

milestone for Mickelson, reinforcing his status not just as a golfer, but as a brand within his own right.

This year’s deal illustrates the shift in the financial dynamics of golf, where lucrative contracts are becoming increasingly common as

players, sponsors, and organizations look to capitalize on the sport’s growing appeal. Events such as The Masters, The Open, and a

host of other prestigious tournaments continue to draw big crowds and significant media attention, creating new revenue streams.

Mickelson’s deal is a testament to the potential earnings available in the sport today, particularly for players with his pedigree and

marketability.

And then comes the announcement from the golfer, “That’s why I’m so thrilled to announce that Primo Golf will be the official

sponsor of the HyFlyers in 2025.” Even at the end of the video, Mickelson was seen asking for a special request that blew the internet

earlier, which was him showing off his exceptionally chiseled calves.

The uniquely depicted partnership video with the professional golfer, Grant Hovart’s brand, is great news. However, there is a huge

wave of brands entering the league of LIV Golf with sponsorship for different teams.

As the dust settles on this incredible deal, the focus will shift toward what comes next for Mickelson. Will he leverage this agreement to

expand his presence in the golf community, perhaps through philanthropic endeavors or increased involvement in golf education?

Fans and analysts alike will be watching closely to see how this financial windfall will be utilized, both for his benefit and the sport at

large.

Phil Mickelson’s $639 million deal marks a significant chapter in golf’s evolving narrative, one that underscores the blending of sport,

business, and personal branding. As the golf world moves forward, one can only anticipate the potential impacts of such a

monumental agreement. Whether through inspiring the next generation of golfers or enhancing the fan experience, Mickelson’s

influence in the sport is destined to be felt for many years to come.

The concern for sustaining the competition is a long-backed story for the league. However, now with new partnerships, there is a

strong hope for the players and even fans. Before ‘The Showdown’, Bryson DeChambeau shared about the partnership with Reebok for

his team, Crushers GC. However, he is not alone as many other teams are seen with new partnerships or prospects for partnership in

the 2025 season.

On January 14th, 2025, Cameron Smith was seen wearing Greyson Clotheirs’s hooded top in the team’s color. The brand has already

joined Jon Rahm’s Legion XIII. With the image surfaced online in the post shared by NUCLR GOLF, prospects towards a new deal are

incoming. Not only this, Majesticks GC is another prospect announcing the new partnership with the English brand, Castore.